As a Senior Designer with ASICPP, I created countless marketing assets for on-campus events. These events were put on primarily by campus recreation, with offerings from fitness to aquatics and more, as well as larger events put on by departments such as BEAT (Bronco Events & Activities Team) and the Student Government. Client communication was critical during the creation of these marketing images. Designs were initially created as squares for social media use, but needed to be formatted for other uses such as Instagram stories, printed flyers, and both vertical and horizontal digital screen displays around campus.